The PESTEL framework categorises environmental affects into half a dozen main types: political, financial, social, technical, environmental and legal. Therefore PESTEL offers a comprehensive list of influences within the possible failure or success of particular strategies. (G. Johnson, Ur. Whittington, K. Scholes (2011): 50).
In relation to the protection of the environment Kraft Food Inc. is subject to several federal and local regulations in the United States, taking into account that it has manufacturing services in roughly 70 countries and a presence in 170 countries worldwide. One other factor is that the UK authorities took a decision to increase useful tax approximately 20% that its prior level of 18. 5% in January 2011 this can adversely the profits manufactured in the UK (HMRC, 2010; The Guardian, 2010).
Kraft Foods Incorporation. products are made with fresh recycleables such as sweets, corn, cause, and coffee therefore , the price unpredictability can affect the profitability of the company. Provided the economic uncertainty this has reduced the spending power of consumers. The entire operation of Kraft Food Inc. can be wide and large, however there are negative affects on the business for example the exchange rates, variances in money can have an effect on the company's earnings.
The world is bending towards staying more health conscious therefore , people are looking for the greater healthy choice. This interpersonal pattern provides provided the company in entering new and emerging markets where individuals are willing to use more.
In recent years technology has advanced to help firms to reduce carbon-dioxide emission to protect the environment. Energi Foods offers adopted a course of action to assist with this cause. The company is usually investing in nanotechnology (Kraft Food, 2010).
There are frequent pressure from your Government and public firms about the way in which companies run and its...